Hotel
Consulting

Concepts – Modelling and Appraisal – Operator Alignment

Asset
Management

Strategy – Asset Optimisation – Hotel Repositioning

Transaction
Advisory

Deal Structuring – Due Diligence – Exclusive Mandates

Hotel Consulting

Inception and development

Think Trail supports hospitality ventures from the ground up—starting with concept development and rigorous investment viability studies to ensure ideas are rooted in opportunity.

Our team conducts detailed market studies, risk assessments, and financial modeling to validate investment potential and guide capital planning.

We craft area programs that align with your vision and address market gaps, ensuring your project is grounded in both creativity and commercial viability. Our team leads the process of operator search, brand alignment, and architectural planning to ensure strong foundations.

We also oversee the appointment of contractors and specialist design teams, bringing together the right partners under optimal terms. From asset positioning to master planning and tourism circuit development, we deliver strategic clarity to guide long-term success.

Concept Development & Feasibility
Investment Analysis & Financial Modeling
Market Study and Risk Assessment
Design brief and Area Statement
Operator Search & Brand Alignment (Operating Agreement Negotiations)
Asset Optimization & Positioning
Master Planning & Tourism Circuits

Concept & Site Selection

Identifying the right concept and location to maximize market potential, guest appeal, and long-term value creation.

Master Planning & Area Programming

Shape your hotel development through strategic master planning, precise area statements, and/or tourism circuit design to maximize guest experience and return on investment.

Investment Analysis & Financial Modeling

Providing data-driven investment analysis and robust financial models to evaluate hospitality project viability, optimize returns, and guide strategic decision-making.

Operator Search & Brand Alignment

Connect with leading hotel brands and negotiate operating agreements that enhance asset value, brand equity, and long-term commercial performance.

Asset management

Hotel Asset Management

At Think Trail, we understand that hotel markets are not level playing fields—every property is shaped by a unique blend of vision, ownership structure, market and hotel lifecycles, financing and operating realities. 

Our asset management approach recognizes that no two hotels are the same, and that true value creation comes from crafting bespoke strategies that reflect the distinct characteristics of each asset.

Whether it’s an urban resort within a mixed-use development or a luxury eco-lodge in a remote safari location, every hospitality asset faces a unique set of variables. These include the owner’s long-term vision, investor expectations, operator alignment, brand equity, distribution strength, operating model, and the age or condition of the asset.

In today’s competitive and margin-sensitive environment, Think Trail helps owners define and execute the right strategy for their specific context. We act as the owner’s advocate—balancing immediate performance with long-term value, challenging operator assumptions, and identifying opportunities to improve profitability, efficiency, and market position.

Owner Representation
Situation Analysis
Defining Asset Management Strategy within the Market/Micro-market context
Maximizing Hotel’s Potential through Revenue and Profit Optimization
Strategic Planning, Repositioning and Renovation
Financial Performance Monitoring and Reviewing Monthly/Annual Performance
Investment Strategy Advisory and Option Appraisals
Developing Long-term Capital Expenditure Plans
Asset Monitoring and Maintenance

Bespoke Asset Strategy

Our hotel asset management strategies align ownership goals, market conditions, and asset characteristics to maximize revenue and long-term value.

Revenue & Profit Optimization

Enhance hotel performance with tailored operational strategies, optimized revenue models, and dynamic pricing backed by ongoing profitability tracking.

Strategic Repositioning & Renovation

Revitalize underperforming hospitality assets to meet evolving market demand while protecting asset value and investor returns.

Performance Monitoring & CapEx Planning

Monitor monthly and annual hotel performance and develop long-term capital expenditure plans to maintain competitiveness.

Valuations

Hotel and Portfolio Valuations

At Think Trail, we specialize in delivering credible, market-sensitive hotel valuations across some of the world’s most dynamic and developing markets. 

Rish is a Member of the Royal Institution of Chartered Surveyors and former Director at Global Hotel Consulting and Valuation firm HVS and combines global best practices with nuanced local insight, ensuring value opinions are highly credible.

Unlike general real estate, hotels are complex operational assets that demand sector-specific expertise and market insight. Rish has led valuations across hundreds of markets in both mature and developing regions on three continents. His hands-on role in numerous transactions has provided deep insight into buyer-seller dynamics, risk assessment, and investment behavior.

From luxury city hotels and resort portfolios to eco-lodges and remote safari camps, we bring clarity to the factors influencing value in complex transactions. Rish has advised on portfolio valuations and hospitality deals worth over $3 billion across Europe, Asia, and Africa—offering precise, market-sensitive guidance investors can trust.

Market Valuation
Option Appraisals
Fair Value for IFRS 13
Investment Value
Residual Value
As is and As Improved Valuation

Globally Credible, Locally Tailored Valuations

We provide credible valuations per international valuation standards and factor in market variables that reflect regional realities to guide investment decision-making.

Extensive Cross-Border Experience

Seamlessly delivered hotel portfolio valuations across multiple regions, ensuring accuracy and consistency for global investors.

Hospitality Asset Expertise

From luxury resorts and African safari lodges to city hotels, we understand the operational, financial, and market nuances that influence value.

Deep Transaction Insight

Our valuations are informed by participation in multi-million-dollar hospitality transactions, offering strategic advantage to buyers, sellers, and lenders.

Transaction Advisory

Hotel Transaction Advisor

Our transaction advisory services are built on nearly two decades of hands-on experience across global hotel markets.

We offer end-to-end support to investors, developers, and owners navigating complex hotel transactions in both mature and developing markets.

With a track record that includes buy- and sell-side mandates, portfolio sales, and operator equity and contract structuring and commercial due diligence, Rish has worked on hospitality transactions worth billions in asset value—from urban hotels in Europe to luxury hotels in Africa and Asia. 

His leadership role at a global hotel advisory firm and successful execution of cross-border transactions make Think Trail a trusted partner for strategic, commercially sound transaction support. Whether you’re acquiring a strategic asset, repositioning a distressed property, or seeking strategic operator alignment, Think Trail delivers tailored, investment-minded transaction advice that unlocks long-term value.

Commercial Due Diligence
Acquisitions
Deal Structuring
Market Research
Stakeholder Alignment
Exit Strategy and Transaction Advisory
Financial Modelling

Full-Spectrum Transaction Guidance

Navigate complex hospitality acquisitions, disposals, and joint ventures with our end-to-end transaction advisory expertise.

Deal Structuring & Alignment

Design optimal hotel deal structures—including equity and debt structuring, leases, management agreements, and franchises—aligned with investment objectives.

Operator Negotiations & Commercial Due Diligence

Select and contract hotel operators through structured RFPs, LOIs, and detailed commercial and operational due diligence.

Cross-Border & Emerging Markets Expertise

Leverage our experience in emerging hotel markets to mitigate risks, navigate market complexities, and build strong local partnerships.